Group: Pitch - The Rushes

• We found we mostly got positive feedback from our pitch, and were pleased as a group with how it went.
• A potential issue we discussed was the main light source when the protagonist is watching the television, as it really needs to come from the television itself. This means we will have to shoot our woodland footage first.
• It was also pointed out to us that when the protagonist is watching back footage, it will be very static. To try and combat this, we will be using a lot of extreme close ups to make the sequence feel less static.

Group: Preliminary Task - "Wake Up Call"

This is our preliminary task named "Wake Up Call" showing continuity editing in a conversation.

Learnings from preliminary task:

• We were pleased with how our preliminary task turned out, and like the look of the HD footage and music to enhance our piece.
• We feel that the whole task could be 'smoother', especially in terms of camera movement - the slow pan at the beginning in particular.
• To make future footage feel smoother, we will try to use a track and dolly, especially if we want another slow panning shot.
• One of the biggest lessons was the importance of storyboarding. Where we had planned well ahead, the footage looked better, and the parts we tried to 'improvise' came out looking less professional.
• We also realised how long editing takes, however simple the line of action, especially in overlaying music.

Group: Concept Development

Concept Development on Prezi

Above is our Concept Development presentation which we made on Prezi. The concept development outlines what we plan to do for our opening, and how we reached some of the decisions that we did. The ideas outlined here are still being worked on.

Group: Audience Research

For our audience research, we have created a survey using the online survey creator Survey Monkey. We've asked a number of questions, including how people rate our film, our title and the font we have chosen.

Below is a link to our survey.

Click here to take survey

BW Location Recce - Southborough Scout Hut

Here are some photos from my recce to Southborough Scout Hut. We need a large hall, which can possibly decorate / set up to look suitable for our horror, so this is one of our suggested locations.

Looking at institutional context

The institutional context of a film is the contextualisation of the film from a business and monetary point of view, as opposed to the creative view that we have been focusing on recently.

Production
The production of the film would most likely be handled by us and a select number of professional cameramen. We would have little need of a studio, seeing as most of our shots would be outdoors and would not require excessive props, management or set hands. The film would be directed and largely funded by ourselves, maybe with financial support from an independent conglomerate.

Distribution
The distribution would most likely be passed on to an external distribution company, preferably one with experience in independent/art house film distribution. Examples would include Momentum pictures and Optimum Releasing.

Exhibition
The exhibition of the film would be handled by art house cinemas like Curzon, and if we received enough hype and good reviews, we may widen our range to include larger industrial cinemas like Odeon. This is because the nature of our film lends itself better to less mainstream audiences, and leans more towards the intelligent art movie-goer population bracket.

CF feedback - product research/ideas dvpt

Well done - excellent research and group work so far. You have all chosen relevant texts and researched them thoroughly. It is also evident that you are communicating well as a group; commenting and discussing your concept and how the research relates to it directly. Although each of you have elements of the film research that perhaps lacks a little detail, overall you are all working at a Level 4, using technical terminology, being reflective, thinking about macro issues. You use ICT effectively to communicate ideas - great prezi on genre.

Your practical practice tasks are outstanding at this stage - show real promise.

You now must include more detail on ideas development and institutional context. (Chris - you are missing a product analysis).
Great work, keep it up.